--- title: Branding Yourself Anywhere You Go with Details! description: We used Details Flowers Software to bring our Great Lakes Floral & Event Expo Booth to life! image: https://blog.detailsflowers.com/hubfs/Blog%20Post%20Headers%202-Dec-29-2023-02-56-20-0432-PM.png --- [![Details Flowers Software](https://blog.detailsflowers.com/hs-fs/hubfs/Top%20%26%20Bottom%20Nav%20Logos-1.png?width=352&height=86&name=Top%20%26%20Bottom%20Nav%20Logos-1.png "Details Flowers Software")](http://detailsflowers.com) - [Home](https://detailsflowers.com/) - [Blog](https://blog.detailsflowers.com/blog) - [Details Direct](https://info.detailsflowers.com/details-direct) - Pricing & FAQs ▾ - [Plans & Pricing](https://info.detailsflowers.com/plans) - [Features](https://info.detailsflowers.com/features) - [Testimonials](https://info.detailsflowers.com/testimonials) - [FAQs](https://info.detailsflowers.com/faqs) - Details University ▾ - [Listen on Spotify](https://info.detailsflowers.com/masterclasses) - [Classes](https://info.detailsflowers.com/details-university) - Contact Us ▾ - [Schedule a Demo](https://meetings.hubspot.com/details-flowers/demo) - [Schedule an Intro Call](https://meetings.hubspot.com/details-flowers/details-introductory-call-15-minutes) - [Email Us](mailto:hello@detailsflowers.com) - [\[Sign In\]](https://details.flowers/) # Branding Yourself Anywhere You Go with Details! ##### by [Details Flowers](https://detailsflowers.com) ● 5 March, 2019 ● [Details University](https://blog.detailsflowers.com/blog/topic/details-university), [News & Events](https://blog.detailsflowers.com/blog/topic/news-events) ![](https://blog.detailsflowers.com/hubfs/Blog%20Post%20Headers%202-Dec-29-2023-02-56-20-0432-PM.png) Let's talk event booth design: how many times have you set up a pop-up shop or vendor booth at a trade show? Here at Details, we do this often. This past weekend, our founder & CEO, Corrine Heck, was in Grand Rapids, Michigan, for the Great Lakes Floral & Event Expo. Planning, designing, and traveling is always a lot to handle. Here's how Corrine created a gorgeous space for Details Flowers Software using Details Flowers Software 😉! # Great Lakes Floral & Event Expo 2019 ![1-Dec-29-2023-03-58-42-0657-PM](https://blog.detailsflowers.com/hs-fs/hubfs/1-Dec-29-2023-03-58-42-0657-PM.png?width=792&height=495&name=1-Dec-29-2023-03-58-42-0657-PM.png) The event theme was Prince, Purple Rain; Corrine designed a subtle color palette of soft purples, peaches, and ivories with mauve drapery and greenery accents. She started by selecting furniture items to rent and built the entire booth around her vision. As floral and event designers, our specialty is to create something from nothing! Here's a closer look at the proposal and concept for #GLFEE2019! ![2-Dec-29-2023-03-59-06-2178-PM](https://blog.detailsflowers.com/hs-fs/hubfs/2-Dec-29-2023-03-59-06-2178-PM.png?width=800&height=500&name=2-Dec-29-2023-03-59-06-2178-PM.png)**![3-Dec-29-2023-03-59-06-3276-PM](https://blog.detailsflowers.com/hs-fs/hubfs/3-Dec-29-2023-03-59-06-3276-PM.png?width=800&height=500&name=3-Dec-29-2023-03-59-06-3276-PM.png)****![4-Dec-29-2023-03-59-06-3491-PM](https://blog.detailsflowers.com/hs-fs/hubfs/4-Dec-29-2023-03-59-06-3491-PM.png?width=800&height=500&name=4-Dec-29-2023-03-59-06-3491-PM.png)** **The FINISHED LOOK** **![600A6832](https://blog.detailsflowers.com/hs-fs/hubfs/600A6832.jpg?width=5472&name=600A6832.jpg)** **Photos & Flowers by William Santos of [Monarch Garden & Floral Design](https://www.monarchgfd.com/)** **![Details Monarch Garden](https://blog.detailsflowers.com/hs-fs/hubfs/Details%20Monarch%20Garden.jpg?width=300&name=Details%20Monarch%20Garden.jpg)** What do you think? Have you used Details to design a branded event for your business? After many years of trade shows and conventions, we've learned that utilizing our software for every little detail keeps us organized and professional. No scrambling for anything! It's refreshing, leaving time to mix and mingle. Interested in learning more about Details? Visit [Details Flowers](https://detailsflowers.com/) online to start a free 7-day trial today! Details was designed with florists, designers, and event planners in mind. Connecting creativity with savvy business practices to ensure a long-lasting and blooming career in the floral industry & beyond. **![Details GLFEE Booth Details](https://blog.detailsflowers.com/hs-fs/hubfs/Details%20GLFEE%20Booth%20Details.png?width=1920&name=Details%20GLFEE%20Booth%20Details.png)** [Previous](https://blog.detailsflowers.com/blog/whats-in-your-bucket) [Next](https://blog.detailsflowers.com/blog/the-flower-fight) ### Blog Topics - [News & Events (266)](https://blog.detailsflowers.com/blog/topic/news-events) - [Partners (149)](https://blog.detailsflowers.com/blog/topic/partners) - [Details University (106)](https://blog.detailsflowers.com/blog/topic/details-university) - [Tips & Tricks (86)](https://blog.detailsflowers.com/blog/topic/tips-tricks) - [Just For Fun (62)](https://blog.detailsflowers.com/blog/topic/just-for-fun) - [Designers (34)](https://blog.detailsflowers.com/blog/topic/designers) ### Recent Posts ### [The Courage to Begin: Building a Brand with Intention with Jennifer Bernal](https://blog.detailsflowers.com/blog/the-courage-to-begin-building-a-brand-with-intention-with-jennifer-bernal) ### [A Historic Florida Freeze — Here’s What Florists Need to Know](https://blog.detailsflowers.com/blog/a-historic-florida-freeze-heres-what-florists-need-to-know) ### [Get Ready For the 2026 Tax Season!](https://blog.detailsflowers.com/blog/get-ready-for-the-2026-tax-season) **Follow Details on Instagram!** ![Top & Bottom Nav Logos copy](https://blog.detailsflowers.com/hubfs/Top%20%26%20Bottom%20Nav%20Logos%20copy.png) **Details is a platform that helps florists and designers do more and earn more.  Our software streamlines proposals, ensures clients are profitable down to each arrangement, and simplifies the payment process. Suppliers benefit too, with additional business from in-network florists, volume predictability, and greater customer loyalty.** **[![1-Mar-06-2025-02-08-25-1011-PM](https://blog.detailsflowers.com/hs-fs/hubfs/1-Mar-06-2025-02-08-25-1011-PM.png?width=30&height=30&name=1-Mar-06-2025-02-08-25-1011-PM.png)](https://www.facebook.com/detailsflowers) [![2-Mar-06-2025-02-08-25-0551-PM](https://blog.detailsflowers.com/hs-fs/hubfs/2-Mar-06-2025-02-08-25-0551-PM.png?width=30&height=30&name=2-Mar-06-2025-02-08-25-0551-PM.png)](https://www.instagram.com/detailsflowers/) [![3-Mar-06-2025-02-08-25-0562-PM](https://blog.detailsflowers.com/hs-fs/hubfs/3-Mar-06-2025-02-08-25-0562-PM.png?width=30&height=30&name=3-Mar-06-2025-02-08-25-0562-PM.png)](https://www.youtube.com/@Detailsflowers) [![4-Mar-06-2025-02-08-25-0670-PM](https://blog.detailsflowers.com/hs-fs/hubfs/4-Mar-06-2025-02-08-25-0670-PM.png?width=31&height=31&name=4-Mar-06-2025-02-08-25-0670-PM.png)](https://www.linkedin.com/company/10633597/)[![social icons-1](https://blog.detailsflowers.com/hs-fs/hubfs/social%20icons-1.png?width=31&height=31&name=social%20icons-1.png)](https://www.tiktok.com/@details.flowers.software)** - About - [Home](https://detailsflowers.com) - [Details Direct](https://info.detailsflowers.com/details-direct) - [About Us](https://detailsflowers.com/about) - [Features](https://info.detailsflowers.com/features) - [Plans & Pricing](https://info.detailsflowers.com/plans) - [Testimonials](https://info.detailsflowers.com/testimonials) - [Press](https://info.detailsflowers.com/press) - [Media](https://info.detailsflowers.com/media) - Details University - [Listen on Spotify](https://info.detailsflowers.com/masterclasses) - [Classes](https://info.detailsflowers.com/details-university) - [Demo](https://meetings.hubspot.com/details-flowers/demo) - [FAQs](https://info.detailsflowers.com/faqs) - [Careers](https://info.detailsflowers.com/careers-0) - [Internships](https://info.detailsflowers.com/internships) - Community - [Blog](https://blog.detailsflowers.com/blog) - [Our Partners](https://info.detailsflowers.com/partners) - [Become a Partner](https://info.detailsflowers.com/become-a-partner) - [Join Our FB Group](https://www.facebook.com/groups/detailsflowers/) - Members - [User Agreement](https://info.detailsflowers.com/user_agreement) - [Privacy Policy](https://info.detailsflowers.com/privacy_policy) - [Newsletter Sign Up](https://share.hsforms.com/11p2kVvqiRxSfZcPttN6mTw21epl) - [Update Email Preferences](https://info.detailsflowers.com/resubscribe-to-important-updates) Contact Us   [hello@detailsflowers.com](mailto:hello@detailsflowers.com)   386.255.9594   307 W. 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