At Details Flowers Software, our culture starts with people—how they’re supported, trusted, and encouraged to grow. It is evident in how we support our team, how we collaborate, and how we remain connected to the floral industry we serve every day.
That focus on people-first work is what led to being recognized as one of the Top 100 Small Businesses and a Culture Champion by the U.S. Chamber of Commerce. We’re proud of that recognition, but even more proud of the environment behind it.

When we have a new team member, we don’t throw them into the deep end and hope for the best. We believe setting people up well from day one leads to stronger teams and better outcomes—for everyone.
New team members are given the tools, training, and context they need to succeed. We also intentionally cross-train across sales, support, and marketing, so that everyone understands how the entire business operates. That shared knowledge builds confidence, creates empathy across roles, and makes us a more flexible, supportive team—especially during busy seasons.
Great ideas don’t happen in a vacuum. They come from people who feel energized, trusted, and encouraged to think outside the box.
We intentionally build that space—through team yoga days, spa days when things get especially busy, and annual vision board workshops where we pause, reflect, and set personal and professional goals together. These moments help us stay grounded, aligned, and inspired, and they carry directly into how we build and improve the Details platform.
Sustainability, for us, means creating a company people can grow with—not burn out in. We prioritize realistic workloads, flexibility, and open conversations about balance, because we know strong teams are built over time.
We also take time to celebrate. Birthdays, work anniversaries, holidays, and personal milestones are important, and we make space to acknowledge them. These moments reinforce what we value most: the people behind the work.
We believe trust is built through clarity, consistency, and respect. Communication at Details is open and direct, with feedback flowing in both directions.
When something needs attention, we talk about it. When something goes well, we celebrate it together. That transparency helps us stay aligned internally and enhances our interactions with customers and partners.

Details exists because of the floral industry, and staying connected to it is non-negotiable. Our team participates in national initiatives like Petal It Forward and That Flower Feeling, helping share the emotional impact of flowers with a broader audience.
We’re also passionate about supporting the next generation of floral professionals. Through partnerships with Seed Your Future and local universities, we help introduce students to the business of flowers and offer internships at Details that provide real-world experience and mentorship.

We travel together to industry events, conferences, and educational opportunities—not just to represent Details, but to listen, learn, and strengthen relationships across the floral community.
These shared experiences shape how we work as a team and keep us closely connected to the real challenges our customers face. It’s one of the reasons our software is built with empathy, practicality, and care.
Being named a Culture Champion by the U.S. Chamber of Commerce reflects what we’ve believed all along: strong culture is built through everyday actions, not grand statements.

At Details Flowers Software, we show up for our people, our customers, and our industry—every day.
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