If you’ve ever received a random act of kindness, you know the euphoric feeling a good deed can bring and how it often inspires others to do the same. Whether it’s paying for the next person’s coffee or an unexpected gift, random acts of kindness are contagious. On Oct. 11, florists across the country join in and randomly surprise strangers with floral bouquets- one to keep and one to share with a stranger, coworker, or family member. Petal it Forward's national campaign is organized through The Society of American Florists. Last year, more than 230 florists in 50 states participated in the event. 

If you are in Central Florida, be on the lookout for floral bouquet giveaways from Details Flowers Software. Our floral software company is always looking for ways to make others smile, and Petal it Forward is a great way to promote the power of flowers. We’ll randomly select strangers to receive the bouquets. You can find a list of all florists participating in Petal it Forward here.

Did you know new research shows a correlation between emotional health and flowers? A recent study by Rutgers University found that florists immediately impact happiness, create long-term positive effects on moods, and help form intimate connections between family and friends. The smell and color of flowers can also profoundly impact the senses and create feelings of calm and happiness. Petal it Forward is an excellent way for others to discover the power of flowers to boost office morale, encourage a loved one, or impress a significant other. If you are a florist looking to get involved, visit the Society of American Florists website for toolkits and more information about creating your own Petal it Forward event. And if you are in the Daytona Beach area, be on the lookout for a bouquet from Details Flowers Software!