BloomTV Network Launches New Collaboration with Details Flowers Software

by Details Flowers ● 16 September ● News & Events

BloomTV Network announces a new collaboration with Details Flowers Software on September 15th, 2022. Through our combined efforts, florists worldwide will have the chance to wow BloomTV and Details Members with their skills and share their inspiring experiences. Details Flowers Software will provide BloomTV exclusive content for members viewing pleasure, including Details Monthly Masterclass Series, Details Member Highlights, and so much more that will showcase what Details is known for in the floral industry.

Launched in January 2022, BloomTV provides both a destination for flower enthusiasts and a platform for those working in the floral industry to showcase their talents. With BloomTV Network, florists, designers, and flower lovers alike can watch cultivated content at their fingertips. Education is a core value for both BloomTV and Details Flowers. Details' has a wealth of materials available for florists looking to learn more about the floral industry, grow their business more productively, or feel more confident as a business owner. New resources are being created in conjunction with the partnership to give florists the tools to capture their design process for their chance to be the next BloomTV Star.      

With a passion for "Restoring Eden" and giving beauty to the world, BloomTV is on a mission to use nature's most stunning creation—the flower—to unite people with one another worldwide. Monica Michelle and the team at BloomTV have established a platform for creators to share their knowledge, creativity, and love around florals with the launch of this service. Details Flowers Software will support that effort by assisting florists in streamlining their operations to save time and enable them to spend more time doing what they love—creating beauty with flowers.

“We are very excited to be collaborating with BloomTV for creative content for our florists!” says Corrine Heck, CEO, and Founder of Details Flowers Software. “This new streaming platform will provide insight into the industry that no one has seen before. We look forward to finding those Details Members with a special story to tell through collaborative efforts with the team at BloomTV. Be sure to follow along in our journey to see all of our exciting plans in the upcoming months!”  

Viewers can access an immersive video library on this platform produced by professionals worldwide, showing examples of how to use flowers in various ways. The cultivated content available on BloomTV will demonstrate ways to include flowers in your daily life and enjoy life in full bloom. Whether you're adding flowers to your garden, house, artwork, or DIY projects, there are videos for everyone of all ages on BloomTV.

Details Flowers Software is more than just a software provider to help florists manage everyday business activities; they work to support every aspect of the flower industry. Details distinguishes themselves from other software firms because they care deeply and passionately about their clients and business partners. Details’ provides ways to recharge and strategies to prevent burnout. Through the expanding social channels, Details supports intellectual leadership in addition to lifestyle, which aligns with BloomTV’s growth initiatives. 

On BloomTV, you can expect to find over 500 program pilots, shows, series, and instructional videos in the following categories:

Cooking with Flowers


Flower Painting Tutorials
Garden Tours & Planting Tips Floral-Inspired Interior Design Connection & Community Through Flowers
Flowers for Mental Health & Wellness Florist Reality Sustainable Projects / Techniques
Flower Farming 11-Sep-13-2022-04-41-32-82-PM Table Setting Inspiration
Holiday Floral Projects The Business of Flowers Live Workshops
Flower Talk Shows Baby Bloomers  

"We are incredibly honored to be partnering with Details Flowers,” said Monica Michelle, CEO, and Founder of BloomTV. “We are a big believer in building a community, helping to spark creativity, and in collaborations that help bring more beauty to the world. The collaboration with Details does just that. With the software that Details has created, it not only is helping professionals in the industry to streamline their services, but it's also helping these industry leaders to share clients’ visions through the use of gorgeous visuals. With a team of visionaries and creators behind BloomTV, we are proud to join forces with a company that helps others in the industry do the thing they love most...create."

BloomTV is expanding and providing new content to capture the attention of passionate florists, designers, and flower lovers everywhere. Are you interested in subscribing to BloomTV? Make sure to use code detailsflowers1 when you sign up!

3-Sep-13-2022-04-55-49-50-PMAbout Monica Michelle

Monica Michelle has an extensive background in marketing and entrepreneurship and has spent her career creating online communities across multiple industries. In January of 2022, she launched a streaming network dedicated to all things floral called "BloomTV." As an advocate for nature and all its creations, she is devoted to bringing beauty and connection to people and to the planet, through a mission she calls “Restoring Eden." She believes that connection is key and that through innovative ideas that combine technology with education, we can all experience life in full bloom.


2-Sep-13-2022-04-56-18-12-PMAbout BloomTV Network

BloomTV is your network for all things floral. Enjoy an immersive video library created by experts from across the globe as they demonstrate the various ways viewers can use flowers. Whether you're incorporating flowers into your garden, home, art, DIYs, or recipes, this lifestyle channel will show you endless ways to incorporate flowers into your everyday life and experience life in full bloom! 

For more information, please visit


1-Sep-13-2022-04-56-39-63-PMAbout Details Flowers Software

Launched in 2015, Details Flowers Software is a platform specifically designed to help florists and designers do more and earn more. The software streamlines the proposal process, ensures profitability through careful attention to each arrangement, and simplifies payments. The world's best designers grow their bottom line through professional contracts and confident pricing with an all-in-one florist platform.

Details Flowers Software’s mission is to cultivate happy and loyal customers by building a platform with florists in mind. They are here to improve profitability, productivity, and organization for all shapes and sizes of floral businesses.

Learn more at

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