British Flowers Week: Celebrating the Love of Flowers

by Details Flowers ● 23 June ● Just For Fun

Would you like to come and venture with me to the other side of the pond? Yes, I am talking about London, England.

On June 13th, England celebrates something spectacular for a week - British Flower Week.

I love this event because it brings awareness of the role florists play throughout the world. For florists worldwide, our profession is about passion and the joy that flowers bring to others.  It demonstrates a commitment to creating floral arrangements that impact our senses and emotions and can immediately connect people, knowing they are loved.

British Flowers Week kicks off traditionally with afternoon tea, surrounding guests with lovely floral arrangements and flowers wafting through the room.

Another event that takes place is “Pop up Nursery Day.” On this day, guests purchase seeds and live flowers that florists sell to engage the community in planting and creating their floral arrangements to enjoy the beauty of flowers year-round. Floristry demos enable fledgling floral designers to learn the secrets of creating a colorful floral arrangement. How fun!

Another great event that occurs June 16-19 is ‘Flowers From The Farm,’ presented by skilled cut flower growers, highlighting demos, education, and displays. British Flowers Week lasts seven days, ending on the 19th of June. I wish I could hop on a plane and fly over the pond to attend this special event in person. Sadly, I can’t go. Oh well, I can still enjoy it from afar.

British Flowers Week will also conduct The Flower Market Photoshoot along with the events. This photoshoot will showcase five florists, capturing the essence of homegrown blooms and their artistry. Now, who exactly are these exciting folks?

  • Well, Philip Hammond, the florist at the Dorchester, will be there. The Dorchester is the hotel where Philip has created remarkable centerpieces.
  • Next on the list is Amanda Austin from Amanda Austin Flowers. Now, they have been in the floral industry for over 50 years, creating floral arrangements for dinners, weddings, daily delivered bouquets, plus much more. They are a renowned Chelsea florist known for brilliant seasonal flowers throughout London.
  • The third florist on the list is Rob Van Helden from Rob Van Helden Floral Designs. He grew up in Holland and later moved to London to chase after his passion, flowers. For 28 years, he has been accredited as one of London’s top florists.
  • Number four, Florence Kennedy from Petalon, also has a bicycle manufacturing business. They decided to use said bikes to deliver their floral arrangements to customers all over London. Creating an organic, affordable experience overall.
  • Anna Day and Ellie Jauncey from the Flower Appreciation Society are the last florists to make the list. They have written a book titled “The Flower Appreciation Society: An A to Z of All Things Floral.” You will find tips, floral stories, and more on these pages.

I hope now you have an insight into what British Flowers Week is. In America, our American Flowers Week starts on the 28th of June.

Tell us, how have you celebrated British Flowers Week? Don’t forget to share your tips and experiences with our Details community.  We love to hear your thoughts and stories. Click on www.detailsflowers.com to connect and share.

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