Marigolds have long been a staple in the floral world—rich in color, texture, and cultural meaning. From festive garlands to golden altar arrangements, their bold personality and vibrant hues bring instant warmth to any design. But for many florists, marigolds are still seen as a seasonal flower, most commonly associated with autumn.
As a proud partner of Ball SB, we're excited to spotlight their latest campaign:
“Whatever the Season… Marigold Shines.”
This movement aims to challenge outdated seasonal thinking and encourage florists to explore the creative possibilities of marigolds all year long.
While marigolds are often associated with fall traditions, their rich texture and vibrant hues can elevate floral designs throughout the year. Imagine:
A soft golden glow for spring holidays and Easter centerpieces
Bright summer bouquets with bold orange pops
A cheerful contrast in winter whites or icy blues
Marigolds don’t just fill space—they become the center of attention, like a burst of sunshine anchoring your design. They’re rich in personality, full of life, and undeniably eye-catching.
The biggest barrier to year-round marigold use? Perception. Growers cite limited off-season demand as the reason marigolds aren’t more readily available outside of fall. That’s where florists come in.
Ball SB has been developing marketing tools to help reframe how marigolds are used and seen—encouraging floral professionals to lead the trend and show their clients that this flower belongs far beyond October. Visit their YouTube Channel for videos highlighting marigolds for all seasons!
Whether you're designing modern bridal arrangements, festive centerpieces, or unexpected seasonal combos, marigolds are a standout addition to your floral toolkit. With rich texture, vibrant color, and impressive longevity, they’re perfect for bold focal points or warm, layered details.
Next time you’re building a recipe in Details, be sure to explore the marigolds from Ball SB—now available directly in the Item Gallery!
Let’s reimagine what’s possible. Break marigolds out of the seasonal box and show your clients that sunshine doesn’t only come in summer!