We are thrilled to share some exciting news—Details Flowers Software has been named one of America’s Top 100 Small Businesses in the 2025 CO—100, presented by the U.S. Chamber of Commerce and CO—, its award-winning digital platform for small businesses.
Out of more than 12,500 applicants nationwide, Details was selected as part of this elite group of entrepreneurs and founders recognized for their innovation, growth, and impact in communities across the country.
In addition to joining the CO—100, we are honored to be named a finalist for the Culture of Champions Award, which celebrates businesses with exceptional company culture. This recognition highlights organizations that build supportive, purpose-driven workplaces where employees feel valued, motivated, and inspired to achieve shared success.
The Culture Champions category shines a spotlight on businesses that have cultivated thriving and rewarding workplaces by drawing in and retaining dedicated employees who drive success. Through hard work, shared goals, and unity of purpose, these companies demonstrate how culture plays a pivotal role in motivating teams and fueling growth.
At Details, our culture is the heartbeat of everything we do.
“Being recognized among the top 100 small businesses in the nation is an incredible honor,” said Corrine Heck, CEO and Founder of Details Flowers Software. “What truly sets this recognition apart is our Culture of Champions Award nomination. Our team is the heart of everything we do, and this acknowledgment reinforces the importance of the culture we’ve built together—one based on collaboration, creativity, and shared vision.”At Details Flowers Software, wellness and connection are at the heart of our culture.
Each week, our team participates in yoga sessions at Studio 311 Yoga, led by mentor and guide Sherri Meyers, and twice a month, we welcome licensed esthetician Kaley Griggs, owner of The Luxe Room, who provides spa services to support mental and physical health. Beyond the office, our team has opportunities to travel together, deepening our knowledge of the floral industry, meeting customers and partners face-to-face, and building strong personal bonds. We also love giving back to our community through initiatives like Petal It Forward, where we share the joy of flowers with those around us.
Celebration is another cornerstone of life at Details. We prioritize honoring holidays, birthdays, work anniversaries, baby showers, and other personal milestones that bring us together as a team. Some of our favorite traditions include transforming our upstairs offices into a haunted house for Halloween and creating a giant charcuterie board on Valentine’s Day where everyone contributes their favorite treats. Flowers fill our workplace daily, reminding us of their power to spark joy and creativity. By investing in wellness, connection, and celebration, we’ve created a culture where our team doesn’t just show up for work—we show up for each other.
This recognition builds on another milestone we are especially proud of. In 2023, Details Flowers Software was named Small Business of the Year by the Daytona Beach Regional Chamber of Commerce. That honor highlighted our commitment to excellence on a local level, and now the CO—100 acknowledgment celebrates our growth and impact nationwide.
From October 6–8, Details will join fellow honorees at the U.S. Chamber of Commerce’s historic headquarters in Washington, D.C. The celebration will include premier events and an awards dinner, during which 10 businesses will be recognized across categories of excellence. One standout company will be named America’s Top Small Business and awarded a $25,000 grand prize.
We are humbled, excited, and grateful for this recognition. We are more motivated than ever to continue providing florists around the world with the tools they need to grow their businesses and thrive! Thank you to everyone for your support; we look forward to being recognized with all the other nominated businesses next month!
Details Flowers Software is a platform designed by florists for florists, tailored to meet the floral industry's unique challenges and daily needs. For ten years, Details has helped thousands of florists worldwide streamline workflows, enhance creativity, and drive business success. The platform offers specialized features, including stem counting, a comprehensive library of trusted partner products, invoicing, proposal creation, and client management tools. Whether you are a seasoned florist or just starting, Details Flowers Software provides flexible options that support growth and scalability for businesses of all sizes.
About the U.S. Chamber of Commerce
The U.S. Chamber of Commerce is the world’s largest business organization and network representing companies of all sizes across every sector of the economy. Our members range from the small businesses and local chambers of commerce that line the Main Streets of America to leading industry associations and large corporations. They all share one thing: They count on the U.S. Chamber to be their voice in Washington, across the country, and around the world. For over 100 years, we have advocated for pro-business policies that help businesses create jobs and grow our economy.
About CO— by the U.S. Chamber of Commerce
CO— is the U.S. Chamber of Commerce’s digital platform for small businesses and is dedicated to helping business owners across the U.S. start, run, and grow successful companies. CO— helps 20,000 businesses daily and had more than six million site visits last year alone. The platform provides timely and actionable information and resources for business owners at all stages of growth through expert content, exclusive interviews with business leaders, and virtual and in-person events.
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