Join Our Community
of thousands of florists and event designers who receive our Newsletters and stay in the loop with all the exciting happenings here at Details!
In February 2024, we embarked on a mission to dive deep into the heart of the floral industry by conducting a comprehensive survey within the florist community. Our goal was simple yet profound: to gain an understanding of the organizations and individuals that make this industry flourish. The responses poured in, each contributing a unique perspective to our findings.
For our April Details University Class, we learned the art of cultivating and maintaining fruitful relationships with luxury hotels with Franceska McCaughan, president and founder of The Hotel Florist™. We discovered how to position yourself as a preferred hotel florist, ensuring a steady and consistent income for your floral business. If you could not attend our session, here is the official recap!
In the fast-paced world of floral design, staying organized, efficient, and creative is essential for success. Thankfully, the advancement of technology has brought us floral software solutions that streamline operations, enhance productivity, and elevate the overall performance of floral businesses.
Follow Details on Instagram!