When it comes to planning a national floral convention, the folks at the Society of American Florists have the right idea. Florists know luxury & how to have a great event. By hosting their convention at the Ritz Carlton in Maui, Hawaii makes traveling 3,500 miles all the more worth it, private tropical island destinations definitely set the tone. We are excited to participate in this convention as it marks the 132nd time that American Florists are gathering and talking flowers-- and they are going to be wow'ed by the newest and most innovative platform available to them-- Details!
We are excited to participate in educational session and events, but truly looking forward to hearing our friend and subscriber, Zoë Prosser Gallina of Botanica International Design take the stage as one of the keynote speakers, and talk about the best practices for making the most of her time, which includes using Details Flowers software.
This is a trip of a lifetime and I am very excited to get acquainted with hundreds of the floral industry's most forward-thinking growers, retailers, wholesalers, designers and educators for an action-packed convention in tropical Hawaii and introduce them to Details Flowers. This really is the first major convention to promote Details to a wide array of designers and national companies. I think everyone is going to take notice of what the future of the Floral Industry looks like-- and it is all about the DETAILS and streamlining their work processes!!
If you are traveling to SAF, won't you please drop me a line and we'll make time to connect.